Does this sound like you?
I felt like an imposter when I asked people to buy my book. I didn't believe that I was ready, battle-tested, or that I had been validated with the universe's "Stamp of Approval." My Facebook posts to family and friends fell flat (apart from a few pats on the head), and I thought, "If I can't sell my book to the people closest to me, how am I going to sell this book to strangers?
Putting myself out there was terrifying. It was debilitating to see the numbers drop when I didn't have promotions going on, and it didn't seem like it was going to get better.
You're not alone.
This is a problem tons of authors face daily. I was in that boat too. I followed a bunch of "Authorpreneurs" to see how they sold books. I took courses, watched and rewatched webinars, read piles of books by marketing gurus, attended conferences, met authors struggling like me, and learned so much.
The messages started to click together, and it was like discovering bits and pieces of a giant puzzle. Things started to turn around when I understood what I was doing and why it mattered.
Does that mean that there's an "Easy" button if you just do x, y, z?
But the good news is that it's less spammy, less sleazy, and less agonizing than you think.
Marketing is just sharing the things you're really excited about. You do this all the time when you recommend movies or books to friends and family.
Sure, that's still terrifying in a way because now we're talking about marketing your book(s). But that fear doesn't need to hold you back. In fact, you've already taken a HUGE step.
You're here because you've written a book, but you're not sure how to present it to the world. Maybe you've tried a few strategies like setting up a website, social media, advertising, or reached out to friends, family, and colleagues to buy.
But you found that selling a book is a lot harder than it seems. Or have been disillusioned and worried that the work you've done is for naught. (I've been there.)
Maybe you're looking for a method that really works; a substantial strategy that continues to sell books and feels good for you too.
And that's why I do what I do. Because I love helping people learn how to lift themselves up out of the sticky mess that marketing can be.
I know you want to give your book the best chance possible. Let me help you do that.
Thanks for being here! I'm excited for you to get started.
Where should you start?
Start by Signing up below to get the 3 killer secrets every author needs to grow an audience.
Let's talk about your author goals
I'm a Book Marketing Coach, helping authors who are interested in building their platforms and launching their books. If you have questions or concerns about your author platform, I'd love to help.
Schedule a Free 30 Minute Call with me on the Contact Page to discuss your book selling goals.
What Authors Need to know about selling books...
Selling doesn't have to feel difficult or sleazy. Marketing your book is simply connecting to eager readers. Want to learn how? Subscribe below for free resources.
Book Launch Show by Tim Grahl
The Story Grid Podcast by Shawn Coyne and Tim Grahl
So Many Damn Books by Christopher Hermelin and David Broussard
Your First 1,000 Copies by Tim Grahl
Discoverability by Kristine Kathryn Rusch
Tribes by Seth Godin
No One Wants to Read Your Sh*t by Steven Pressfield
The Story Grid by Shawn Coyne
Gotta Read It by Libbie Hawkins
Show Your Work by Austin Kleon
People to Follow
Tim Grahl - Book Marketer
Jeff Goins - Book Marketer
Joanna Penn - Book Marketer
Seth Godin - Online Marketer